Christy Vogel

Table of Contents The Hidden Cost of Inaction — Up to 60% of marketing budgets are wasted due to lack of strategic marketing leadership and

Clicks are up, but are qualified leads? Your lead-gen forms are full, but are you retaining those clients? For many professional services firms, this is

Why good content is an essential part of your company’s marketing strategy In an age of communication that relies heavily on texts, IMs, tweets and

Relevance is key to surviving and thriving in a recession Recent discussions with our clients, team members and prospects are focusing on the state of

Advertising & Public Relations are different, yet both are vital to an effective marketing strategy Fact: Public relations (PR) and advertising are not the same